Clinical Product Advisory

Tatjana Kness

Senior Clinical Product Leader

Building clinical software without a senior clinician in the room is how safety gaps and rework creep in. I'm an NHS clinician who moved into HealthTech product leadership at Numan and Doctor Care Anywhere. I help companies and founders make the clinical calls that shape a product, from AI workflows to service design, before they get expensive to unpick.

Tatjana Kness
Tatjana Kness
Senior Clinical Product Leader
NHS Clinician
Service Design
HealthTech Product
Focus
Clinical Product Strategy & AI Workflows
Background
Clinician → Product Leadership
Track Record
Numan · Doctor Care Anywhere
About

Clinical direction for HealthTech products.

I trained and practised as an NHS clinician before moving into service design at Doctor Care Anywhere, then Senior Clinical Product Lead at Numan. Each step brought me closer to where the real decisions get made.

Along the way I've led rapid digital transformation of clinical services under pressure, piloted AI scribe technology into live clinical workflows, and turned organisational strategy into OKRs and priorities that product teams could actually act on.

I know where SaMD (Software as a Medical Device) and DCB0129, the NHS clinical safety standard, apply, what they demand, and the point where a company needs specialist sign-off, so you're not discovering it in an audit. Knowing the map is the service.

Clinical
NHS clinician: Royal Marsden, Royal Surrey, LNWH, BMI Healthcare
Service Design
Doctor Care Anywhere: SaMD build, DCB0129 governance
Product Leadership
Numan: Senior Clinical Product Lead, clinical direction
Training
DCB0129 clinical safety, MHRA classification
Services

Where I add the most value.

01

Clinical Product Strategy & Advisory

Advisory support for companies and founders setting clinical direction, product priorities and OKRs across cross-functional teams.

02

AI-Powered Clinical Workflow Design

Practical experience piloting AI tools, including AI scribe technology, into live clinical workflows, with an eye for adoption, not just theory.

03

Service & Pathway Design

User research, journey mapping and service blueprints that turn clinical intent into pathways people actually use.

04

Clinical Safety & Regulatory Direction

I know where SaMD and DCB0129 apply, what they demand, and the point where you need specialist sign-off, so it's never a surprise in an audit.

How I work

How an engagement runs.

01

Discovery

A focused review of the product, the clinical model, and where the real decisions and risk sit.

02

Design

Clinical and product decisions made together: pathways, workflows and priorities drafted in parallel.

03

Deliver, evidenced

Documentation and product direction your team owns, defends and builds on after the engagement ends.

Contact

Talk through what you're building.

For companies and founders who need senior clinical judgement in the room, or a clinical product function that needs building from the ground up.

Opens your email client, addressed to Tatjana.kness@gmail.com.